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Marketing
PR
Johannesburg, Gauteng · Full Time
Building and protecting Dongfeng's public profile in South Africa.
Key Responsibilities
- Formulate regional PR strategies, establish and maintain a local media network
- Coordinate brand public relations activities to enhance brand reputation
- Connect with media and key opinion leaders, handle media interviews and cooperation matters
- Monitor brand public opinion and promptly respond to local public relations crises
- Write PR copy and press releases, adapting them for local dissemination.
- Collaborate with the sales and marketing teams to jointly promote the implementation of brand communication.
Requirements
- PR-related experience in the automotive/trade industry
- Proficient in English, familiar with the media environment and public relations rules
- Possessing media resources, copywriting skills and crisis handling capabilities